Gravel Capture — Privacy Policy
Last updated: 31 July 2026 · Data controller: Gravel AI (gravelai.com)
Gravel Capture is a Chrome extension provided by Gravel AI for authorised users of the Gravel innovation platform. It lets a user capture publicly visible product information (product name, description, size, price, marketing claims and ingredient/INCI lists) from a web page they are actively viewing, and send it to their own private Gravel workspace for competitive-intelligence analysis.
What the extension accesses
- Page content you choose to capture. When you click “Capture” (or “Capture whole catalogue”) on a product page, the extension reads that page’s visible text and, where needed, takes a screenshot of the page, plus the page URL and product image URL.
- Your settings. The backend address and access password you enter are stored locally in your browser (
chrome.storage.local) so you don’t re-enter them each time.
The extension only reads a page when you explicitly trigger a capture. It does not run in the background, does not track your browsing, and does not read pages you have not chosen to capture.
How the data is used
- Captured product data is sent over HTTPS to the Gravel analysis backend (
provital-custom.gravelai.com) associated with your workspace, where it is structured (name, claims, INCI, etc.) and used to power your competitive-intelligence and concept-generation analysis.
- Access is protected by a shared workspace password. Captured product data is retained to provide the analysis features and to maintain and improve Gravel's products and services.
What we do NOT do
- We do not sell or rent your data.
- We do not use it for advertising.
- We do not collect health, financial, authentication or personally-identifying information; the extension is intended for capturing public product-catalogue pages only.
- We do not transfer captured data to third parties except the AI processing service used to structure the text, under contract, solely to provide the feature.
Data retention & deletion
Locally stored settings remain until you clear them or remove the extension. To request deletion of any captured data held in your Gravel workspace, contact us below.
Contact
Questions or deletion requests: [email protected].